When we listen to stories, we connect with our inner meaning-making persona. Using the time-tested tool of community immersive storytelling, Kehinde treats the collective feedbacks and reflections as data points that can inform innovation. 

Johns Hopkins Center for Communication Programs (CCP)

World-Wide Meeting (WWM)

When we tell stories, we reenact the unspeakable narratives using symbols, songs and metaphors. This is the space where insights spring up for innovation. 

At storytelling events, we allow storytellers to use props to convey their deepest emotions. These props have often become canvasses for design interventions. 

Data, data, data on the wall. Real people sharing real reflections. In practice, our team give these data points to qualitative analysts to triangulate with other existing data points. Then, insights or actions are born. It is such a painstakingly slow process but it works magic. Trust the process. 

Pictures convey our social outlooks. How we want to be seen. For designers, how our prospects want to be seen should be more important than how we think they should be seen. The items we wear, the shape of our faces, the color we are comfortable in, and the poses we strike before the camera. By employing the magic of still images to freeze time and bring all participants together for a conversation over the images, these workshops have produced some of the deepest insights for design process. 

Pictures convey our social outlooks. How we want to be seen. For designers, how our prospects want to be seen should be more important than how we think they should be seen. The items we wear, the shape of our faces, the color we are comfortable in, and the poses we strike before the camera. By employing the magic of still images to freeze time and bring all participants together for a conversation over the images, these workshops have produced some of the deepest insights for design process. 

Pictures convey our social outlooks. How we want to be seen. For designers, how our prospects want to be seen should be more important than how we think they should be seen. The items we wear, the shape of our faces, the color we are comfortable in, and the poses we strike before the camera. By employing the magic of still images to freeze time and bring all participants together for a conversation over the images, these workshops have produced some of the deepest insights for design process. 

Pictures convey our social outlooks. How we want to be seen. For designers, how our prospects want to be seen should be more important than how we think they should be seen. The items we wear, the shape of our faces, the color we are comfortable in, and the poses we strike before the camera. By employing the magic of still images to freeze time and bring all participants together for a conversation over the images, these workshops have produced some of the deepest insights for design process. 

This campaign is still being tested. Hold that thought!

Journeys are essentially personal. By collecting artifacts and diaries, we work with multidisciplinary stakeholders to follow the journeys of the users. It's rigorous. It's fun and it's a viable tool to build empathy. 

The Social Design process is a multidisciplinary work. From working with an epidemiologist to looking at data with a physician; or making an elaborate production with talented filmmakers to sitting with a litigation lawyer to pore over language, it's amazing how we can all work together to make the world a little better than we met it. 

Collecting stories, curating stories, and designing stories are all part of this process. The Presence magazine, released in June 2017 brings it altogether. 

Hopkins CCP World-Wide Meeting (WWM)